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MapUs Survey Building

MapUs survey building gives you the opportunity to create the digital competence model that aligns with your organization’s project and needs. For some, it might be a question of adjusting the wording or the existing content, while others may be inspired to create entirely new content from scratch. Either way, you can do it all with our survey builder module, giving you complete control of your digital project.

General Settings

On the General Settings page of your MapUs platform you can change and edit the basic settings of your platform. It is, for example, here you can change your survey title, survey description, set your default group, and set your contact person.

In the general settings you can also further customize some of the general information of your survey. For example, you can customize your default welcome message and result email. These are the messages your respondents get if you have not written a specific welcome message or result mail for your groups. Here, you can also customize your footer and color code your questions, giving them exactly the color you want. Customizing the footer requires a bit of HTML coding while coloring questions requires CSS coding. 

Read our quick guide to coloring questions with CSS coding.

If you want to leave the coding to someone else, our MapUs team will of course gladly do it for you.

Create and adjust questions

With the MapUs question editor, you can adjust the questions as well as create new ones from scratch, and thereby ask exactly the questions relevant to your organization. Whether you want to adjust the wording in the already existing questions or create entirely new content yourself, our question editor enables you to create the perfect questionnaire that matches your organizational needs. 

You decide everything from how the questions are structured and answered to whether they are filterable in reports or not. You even have the ability to control the relationship between questions and competences.

When subscribing to MapUs you are given a complete survey framework, ready to plug and play into your digital strategy. The main argument for editing the questions is to make them mirror the everyday reality of working in your particular organization. For example, this could be done by mentioning the specific digital services or systems you use in your organization or by giving examples of some digital dilemmas you encounter in your day to day operations. 

Before you start adjusting, adding, or deleting questions there are few things to be mindful of. The question editor is super easy if you just follow these four tips: 

  1. Stick with what you know
  2. Consider cloning existing questions instead of creating new ones from scratch 
  3. Use the information icon for help 
  4. Delete with caution 

Watch the video for a walkthrough of the question editor or read our technical guide on question building that walks you through all the components of question building.

Create and adjust competences

Competences are the heart of any MapUs platform. With our competence editor you have the ability to build and design the ideal competence model that ensures you are measuring digital competences that reflect your organizational reality.

You have free reign to define competences and their relationship to each other, as well as their relationship to the questionnaire. You can even create a weighted algorithm on how the score of a competence is measured by the related questions. 

When subscribing to MapUs you are given a complete survey framework, ready to plug and play into your digital strategy. The main argument for editing the competences is to make them mirror the everyday reality of working in your particular organization. 

All competences are made up of the score of different survey questions, and you have full control over exactly what competences and questions you want related to each other. Furthermore, competences can be divided into specific competence groups, which are reflected both on the result page and front page, making it easier for you to work with your competence model in a valuable way. 

Watch the video for a walkthrough of the competence editor.

Create Personas

Being digitally competent means different things depending on who you are, and what your organization does. For some, it is important to know all about software and coding, while others need to be skilled in digital communication. Recognizing and understanding these differences is key when developing a digital strategy, and this is where Personas come into play. Essentially, a Persona is a competence profile that matches a specific digital skill set, which you can create and measure in MapUs - just like competences.

When working with digital competences in an organization, it’s important to consider that certain competences can be more or less important depending on the role a person holds. Working with Personas is an extension of working with competences, and like regular competences, Personas are built on a set of questions from the survey. 

Creating Personas enables you to work strategically with the competence profiles that are important to your organization. It’s a great tool to turn abstract concepts into concrete and measurable digital skill sets. Our users have done everything from conceptualizing good digital management to creating Personas for recruitment. We can’t wait to see what you do next.

Watch the video to uncover exactly how Personas can create value for your digital project.

Build your own Taxonomy

The MapUs taxonomy is used to describe how questions and competences are scored. When the MapUs software produces a score, it corresponds to a level in the taxonomy. With our taxonomy editor you get to decide how scores are categorized. You can use the already built-in taxonomy as it is or tailor the taxonomy to your specific needs. 

Customizing the taxonomy allows you to work with competence levels in the way that’s most meaningful to your organization. You might want to strategically broaden or narrow certain levels, or maybe you have your very own taxonomy that you want to integrate into your MapUs platform. Either way, the taxonomy editor makes it possible. 

The content in the taxonomy is by default the same for all competences, but you also have the possibility to make customized taxonomies for each of your competences. This can be done from the Survey Builder when you customize your competences. Customizing the taxonomy for a particular competence usually makes sense if you have specific competences where you know you want to score your respondents in a different way from other competences. 

Watch the video to see how you can use and tailor the MapUs taxonomy.

The MapUs learning domains

When helping your employees/respondents in upskilling and improving their digital competences, it can be difficult to know exactly what to focus on. For example, it might be useful to know whether your respondents need to be more informed, motivated, or guided better to accomplish their digital competence goals. This is where the MapUs learning domains are a great guide for you. 

The three MapUs learning domains are “Knowledge”, “Skill” and “Attitude”. The learning domains are placed under the competences in the Survey Builder, where each question in the survey is linked to one or more of the learning domains, depending on the character of the question.

In general, the learning domains are a great tool to help you identify where you should put your focus when planning your digital strategy and starting your digital transformation. 

For example, imagine your respondents score highly on the learning domain “Attitude”, but have a low score on the learning domains “Knowledge” and “Skill”. This would show you that your users are ready and motivated to improve their digital skill set, but they need the specific tools and knowledge to do it. On the contrary, if your respondents score highly on the learning domain “Skill” but low on “Attitude”, they have the right tools to improve but might need motivation and better insight into why digital competences are important for your growth and how they can be used in a purposeful way.

Read more about the three learning domains here and watch the video to learn more.

Integrate your own Resources

One of the biggest challenges with digital transformation is bridging the gap between heightened awareness and knowledge, and actual action towards improvement. This is why our resources are one of the most interesting features of MapUs. 

With our MapUs resource editor you can build your very own learning universe by creating a direct link between the competences, results and your internal or external resources. Read much more on how to reach your organization’s full potential by integrating resources here.

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